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An Audience-First Approach to Meeting Design

SmartMeetings

Just like social media, event planning relies heavily on understanding ever-changing consumer preferences and behaviors. Meeting planners face the same problems as social media managers—competing for the time and attention of potential attendees. Consider these three key trends and how they can positively impact meeting design.

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

Because the meeting and event professionals who are honored are rather young and already quite accomplished. This is our fourth class,” said PCMA President and CEO Deborah Sexton, “and with each one, we are struck by the passion and insights these individuals bring to the business-events community.

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