Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. We live in a social media-driven world. That's what Sonic did for an experiential marketing campaign at the Coachella music festival.

Social Media 76

Social Media Food and Beverage B2B Sports 76

EventMB

MAY 22, 2022

Food is a crowd pleaser, particularly for long exhibitions and trade shows. You needn’t sell cookware or food to use a booth like this. Two things that always draw a crowd: food and activity. If you’ve never been, look for pics on social media or ask the event planners what’s been done in the past.

Trade Shows 161

Trade Shows 2022 2017 2018 161

Planning Pod

APRIL 12, 2020

These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, social media mentions, etc.) First the venue.

Food and Beverage 206

Food and Beverage Social Media Insurance Entertainment 206

Bizzabo

MAY 15, 2019

Folks are asked to take pictures and post them to social media using one of Alienware's favorite hashtags. Why not use this same principle in your B2B event marketing strategy? Folks pedal and blend their own fruit beverage. This is an especially great event marketing strategy for businesses in the food industry.

Trade Shows 78

Trade Shows 2017 2018 B2B 78

Capterra Event Management

FEBRUARY 14, 2018

Create an event budget. Identify and engage event partners and sponsors. Develop your event branding. Develop and deploy your event marketing campaign. How to plan an event: A ten-step guide. Develop a vision for your event. Your vision is the foundation of your event. Create an event budget.

Social Media 110

Social Media Food and Beverage Advertising Speakers 110

Cvent: Event Marketing

APRIL 10, 2019

It takes a great deal of time and effort to manage an event and involves communication with multiple teams and vendors. Event planning encompasses tasks at all stages of the event cycle, like event marketing, event sponsors, venue sourcing, event branding, building an event website, and more.

Event Planning 46

Event Planning 2019 Food and Beverage Social Media 46

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Implementing marketing tactics (email, social media, PR, etc.)

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131