Remove Event Marketing Remove Events Remove Marketing Remove Rome
article thumbnail

How Barone Fini’s New Wine Label Helped a Sampling Campaign Take Flight

Event Marketer

To create the content, a film crew based out of Rome traveled to the Barone Fini vineyards and over two days used drones to capture the 360-degree VR content, which was then narrated by Giovanni Bonmartini-Fini, an “ancestor of the baron” of the more than 1,000-year-old vineyard and face of the brand. “You Agency: Inspira.

Travel 108
article thumbnail

Five F&B Sampling Tactics Worth a Taste-Test

Event Marketer

From restaurants to CPG brands, F&B marketing organizations aiming to drive trial and awareness have continuously relied on in-person experiences to get “cans in hands” and prove that “tasting is believing” (insert your favorite trope here.) The post Five F&B Sampling Tactics Worth a Taste-Test appeared first on Event Marketer.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AIM Group International manages 3,000 event experiences in 2019

Event Industry News

AIM Group International, a leading company specialised in congresses, events and communication, is proud to announce that 2019 was a successful year, with very positive results reflecting the huge number of events organised during the year. We are really satisfied with this year’s achievements.

2019 52
article thumbnail

Event marketing – the misunderstanding

Eventory

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing.

article thumbnail

Meme-ingful connections: Amplify your marketing with memes.

Expo Pass

It’s time to add some meme-ing to our event marketing! The internet age has produced some fun marketing strategies , but there’s nothing like memes. Given their virality, they are perfect for event marketing. What is “meme marketing?”. Humor is the primary factor in meme marketing.

Marketing 134
article thumbnail

TOP 25 women in technology events to attend in 2019

Eventory

Events dedicated to women of the technology industry are blooming in the event calendar for the next year. This is why I’m coming to you with the list of TOP 25 women in technology events for 2019! Why bother with creating events directly for women? First of all, the event focus on their problems in the industry.

2019 102
article thumbnail

Meet in the Nation’s Capital, Where Economics, Culture, and Academics Unite

Cvent: Event Marketing

billion in development, 18 hotels in the pipeline, and many new and renovated special event venues in the works. This May, new nonstop air service will begin from Rome on Alitalia and from Tel Aviv, Israel, on United, while flights from Lisbon, Portugal, on TAP Air will start in June. The Walter E. Opening in March). The John F.