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Medical Meeting Challenge: Health-Care Providers are Tough Crowd

PCMA Convene

What’s most important to physicians when they consider whether or not to attend a medical meeting? In November, American Express Meetings & Events published research based on interviews with 12 physicians who practice in specialties across North America and Europe. I would say that this is absolutely true. TAKEAWAY 6.

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26 Best Mobile Conference and Event Apps + 14 Must-Have Features

Planning Pod

And as hybrid events and virtual events grow in popularity in a post-COVID world, this merging of real-world and online realms is only going to get deeper and more common. Enter the importance of the mobile event app in the realm of event technology. 26 Best Mobile Event Apps of 2020.

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Smart Tech: The 20% Difference

SmartMeetings

Event Tech for Medical and Financial Meetings. I’ve often said that when it comes to event apps (and lately I’ve expanded it to include online and virtual event platforms), 80% of their functionality is the same. Additionally, for significant portions of the events out there, 80% of their needs are the same.

Tech 83
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Surveys: Med/Pharma Meetings are Growing

Smart Meetings

The impact and importance of meetings for medical and pharmaceutical industry attendees is not only increasing, but the complexity of the events and what is expected of planners is more demanding as well, according to a new report from American Express Meetings & Events and a survey conducted by Smart Meetings.

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Top medical communications companies: Choosing the best for events

SpotMe Blog

We’ve worked with 50+ MedComms agencies in the 20+ years we’ve been in the event tech industry. And 30+ of them use our fully compliant life science event platform and mobile event app to help pharma companies deliver engaging events.

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Super Bowl LI Offers Insights on Winning Events

SmartMeetings

Planner’s takeaway: When selecting entertainment and keynote speakers for your next event, do what Lady Gaga did: make the audience a priority. If your medical meeting features an elite group of doctors and healthcare professionals, pick a speaker who is familiar with the industry and can address their specific pain points.

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The Right Prescription for HCPs to Attend Medical Meetings

Cvent: Event Marketing

When choosing the events to attend, HCPs are looking to stay up to date on the latest trends for their specialties, meet with experts or key opinion leaders, and network with colleagues. Gather Pre-Event Suggestions. HCPs want meetings structured for impact. HCP Expectations. Deliver ROI for attendance.