Sat.May 27, 2023 - Fri.Jun 02, 2023

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6 Steps to Evaluate and Choose the Right Event Planning Tools

Attendease

Before the arrival of modern event planning tools, planning great events was no easy feat. Instead, it was a daunting task, with numerous moving parts and massive potential for overwhelm. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease.

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Event Lead Retrieval: How to Transform Your Exhibitor Experience

Eventmobi

Event lead retrieval has evolved from sharing business cards to scanning QR codes. It’s faster, easier, and can be done on the fly—but how do you optimize the process? Microscanners might seem like a simple answer, but what if you want to include additional information or your exhibitors want to access their leads in real time? A comprehensive event tech solution supports your event’s needs in one place and makes lead retrieval a natural part of the event experience.

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. To tackle all of their objectives, event professionals rely on a multitude of event marketing ideas to connect with attendees before, during, and after events.

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In-person events: The best planning and technology guide (2023)

SpotMe Blog

Hosting successful in-person events with thousands of attendees after almost 3 years of virtual-only can feel daunting. Especially with the high pressure to generate a profitable return in today’s increasingly expensive world. A staggering 78% of businesses using an event app attribute their positive event ROI to these digital tools. And with 91% of event organizers believing an app is critical to event success , it seems clear that not harnessing the power of this digital tool could mean

2023 130
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Data Drives Success in the New Era of Business Events

EventMB

Skift Take: Data helps deliver impactful business events, and with emerging technologies, there are even better tools and strategies to leverage for next-level results.

More Trending

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May Wrap: 50-Year Company Anniversary Celebrations, AAPI Month, CAHR Conference, EventUP Anniversary, Virtual Events & More

IMG

At Innovate Marketing Group, we are absolutely thrilled with the fantastic events we organized in May. It’s an incredible feeling to help our partners celebrate their remarkable milestones and celebrate them with the community. What an exhilarating and bustling month it has been! We have immense affection and gratitude for our clients and a deep passion for the work we do.

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A s, potholes, and black holes

Conferences that Work

Here are my suggestions on how to handle three kinds of metaphorical holes. A s We’ll begin with a s. They are people (usually men in my experience) who reliably exhibit mean, uncaring, selfish, disrespectful, and contemptible behaviors. Most of the time, they are pretty easy to spot. The best way to deal with a s is to avoid them whenever possible.

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Event Tech Embraces Next Level of AI

EventMB

Skift Take: As generative AI continues to evolve, event technology companies compete in a race to deliver the most powerful yet easy-to-use solutions.

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How to beat the heat: Tips for planning outdoor events this summer.

Expo Pass

Summer is just around the corner! It’s time for long days and lots of sunshine – the perfect recipe for an outdoor event. But let’s face it, the heat can also bring unwanted guests like mosquitoes, flies, and sweat patches! Don’t sweat it though, we ‘ve got your back with some cool tips to beat the heat and keep those pesky bugs away, so you can host a comfortable outdoor event even in the hottest of months. 1) Stay hydrated.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Poll Results: Will NAACP Florida Travel Advisory Affect Meetings?

MeetingsNet

A significant percentage of meeting professionals say the NAACP’s advisory will be a factor in site selection. Close to 40 percent of meeting professionals responding to a recent MeetingsNet survey say that recent travel advisories issued for Florida by the NAACP and other organizations make their organization less likely to book events in that state.

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Festival Merch Report reveals which fans are spending the most this summer

Event Industry News

A new study by Power EPOS has analysed Amazon data to see which festival fans have the highest demand for festival merchandise, what the average spend is and just how much in Amazon sales the festival is making annually.

Events 104
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New Zealand’s New Meeting Place

EventMB

Skift Take: The new purpose-built venue significantly boosts the city's capacity to hold business events and stands as a strong symbol of the recovery of New Zealand's business events sector.

Meetings 147
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Hilary and Dan’s Colourful Modern Wedding at The Globe and Mail Centre

EventSource

Step into the world of Hilary and Dan’s extraordinary wedding, where modern midnight jungle meets boho accents. Their union was a celebration of love, individuality, and boldness, perfectly captured at the iconic The Globe and Mail Centre. The breathtaking venue left a lasting impression—its unparalleled panoramic view of the city’s majestic skyline was simply stunning.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Show Organizer Fined for Overstepping Facial-Recognition Boundaries

MeetingsNet

Mobile World Congress required the submission of a photo to register for in-person attendance. The host nation’s regulators have ruled that requirement illegal. Facial-recognition technology has many potential benefits for event hosts, including security and real-time assessment of attendee engagement. However, there are privacy concerns around using facial recognition that event organizers must understand, or they risk civil action and financial penalty.

Financial 104
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Smart Moves: Food and Beverage

Smart Meetings

Hanif Mohammad Mohammad is executive chef for TownePlace Suites Nashville Downtown/Capitol District in Tennessee. Mohammad comes from Nashville Airport Marriott, where he spent the last 14 years as executive chef for its four dining outlets. Brooke Tadena Tadena is Hawaii Convention Center ’s executive chef. His more than a decade of culinary experience most recently saw him working as executive sous chef at Hilton Hawaiian Village in Waikiki, a position he held since 2014.

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Why Meeting Planners Need to Start With Their Own Wellness

EventMB

Skift Take: Early mornings, late nights, and loads of time away from the comfort of your own home — being a meeting planner is hard on the mind and body. As Global Wellness Day approaches, take time to learn how to take better care of yourself with a challenge from Caesars Entertainment.

Meetings 147
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Bridesmaid Gift Ideas 101

EventSource

Your wedding day is truly special, thanks to the presence of your loved ones at the bridal party. Whether you’ve known them since childhood or became friends later in life, these are the people you can’t imagine tying the knot without. They often go the extra mile to ensure everything leading up to the big day goes smoothly. So, why not express your gratitude with a thoughtful gift that shows how much you appreciate them?

Events 98
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Insider Tips for B2B Customer Engagement

Tigris Events

[…] The post Insider Tips for B2B Customer Engagement appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

B2B 97
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How Meeting Profs Can Find the Right Event Tech

Smart Meetings

6 steps to finding the right event tech vendors and product Finding the right event tech can be a long, tedious process. The journey of locating vendors and the resources that best match your needs can send any planner into a tailspin. To help planners avoid the inevitable headache, Smart Meetings sat down with Huong Nguyen, CEO and founder of Shiloh Events , to find the best path forward for meeting planners looking for the right event tech for their needs.

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What We Learned From IMEX Frankfurt 2023

EventMB

Skift Meetings was on site at IMEX Frankfurt 2023 last week and got to experience first-hand how the business events industry responded to the first

2023 159
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Work Smart: The Art of Communication

SmartMeetings

Are we still in this together? Are you as frustrated hearing about “poor communication” as I am? I can’t think of a coaching client or organization I’ve worked with that didn’t have better communication on its list of areas to focus on. There is no denying that communication of one type or another permeates every corner of our lives and businesses. We need good communication—just imagine life without it.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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QC Event School Graduate Spotlight: Tyler Reid

QC Event School

Photographer: Eric Jordan of Jordan Viision Meet QC Event School graduate, Tyler Reid! Location: Atlanta, GA QC Courses you’ve taken: Luxury Wedding & Event Planning Destination Wedding Planning Your website: [link] Facebook: [link] Instagram: [link] Pinterest: [link] Tell us a little bit about yourself, Tyler. Hi there, I’m Tyler and I’m a QC Event School graduate!

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Swapcard Awarded Easiest Admin, Best Estimated ROI, & more.

Event Age by Swapcard

Swapcard has earned another round of awards from the world’s largest software marketplace and review platform—G2. Each quarter, G2 compiles reviews from users, along with data from online sources and social networks to score and spotlight the best software businesses. Since listing on G2 in Winter 2021/22, Swapcard has earned multiple badges for being an easy-to-use solution for in-person and hybrid events.

2021 78
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Brand Building

EventMB

Skift Take: Building a brand by thinking like a marketer is the key to creating a successful trade show exhibit experience that achieves business goals.

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How to Organize a Successful Event – 10 Top Tips for Perfect Events

Eventtia

Planning an event is difficult. Period. Event planning and organizing a fairly small meeting involving just five participants can be quite a challenge, especially if this is your first time. Then, imagine planning a massive concert with a big-name DJ as the headliner and 100,000 attendees. Can you imagine the headache? However, although event planning can certainly be challenging, it also can be exciting and worthwhile.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Ceremony Toss Ideas to Make Your Wedding Day Memorable

EventSource

You’ve exchanged the vows, you’ve committed to the love of your life, and you’re ready to eat and dance the night away. But first, the walk back down the aisle, this time together as a married couple! So how do you want that moment to be celebrated? While it’s customary to throw rice at the end of the service, here are a few alternative creative ceremony toss ideas if you’re looking for a ceremony exit that is a little less traditional.

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Zuant provides digital twin for Event Tech Live Las Vegas

Event Industry News

Event Tech Live (ETL) Vegas partner, lead capture specialist Zuant, launches a 3D tour of the show this week, an interactive digital twin giving visitors around the world a chance to see the layout of the room, exhibitors’ stands and ETL’s acclaimed content in action.

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Why Entering Award Programs Makes Perfect Business Sense 

EventMB

Skift Take: Entering an award program may sound like a daunting task, but trust us, the benefits can be huge.

Meetings 145