SmartMeetings

AUGUST 2, 2021

Time has been particularly elastic in the last year, and (meaning no disrespect to those that have lost or suffered) that’s been particularly the case in the #eventtech space, where more innovation in digital and hybrid events has come in the last year than in quite some time. During the first five years of event apps, adoption grew steadily.

Event Apps 105

Event Apps Medical Meetings Contracts Financial 105

PCMA Convene

SEPTEMBER 18, 2017

Moving forward, more associations will hire interns or contract DaaS (Data-as-a-Service) providers to improve customer and prospect intelligence and segmentation. ›  Retargeting Savvy marketers are testing retargeting based on consumers’ previous internet actions.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

PCMA Convene

JANUARY 3, 2017

Because the meeting and event professionals who are honored are rather young and already quite accomplished. This is our fourth class,” said PCMA President and CEO Deborah Sexton, “and with each one, we are struck by the passion and insights these individuals bring to the business-events community. HOLLY LAMMERT. The people!

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

JULY 31, 2016

As late as 1980, there was no textbook on meeting or exposition management and only one accredited college program devoted to its practice, former Convene editor Peter Shure pointed out in a 2003 story in the magazine. For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals.

2012 56

2012 Food and Beverage 2013 Hotels 56