Bizzabo

JANUARY 7, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Tailoring events to the buyer's journey.

Global Events 53

Global Events Trade Shows Marketing Events 53

Bizzabo

NOVEMBER 15, 2018

Berlin, Germany. Berlin, Germany. IDTechEx Show presents the latest emerging technologies to over 2,500 attendees at one event, with 9 concurrent technologies and a single exhibition covering 3D Printing, Electric Vehicles, Energy Harvesting, Energy Storage, Graphene, Internet of Things, and more. Berlin, Germany.

Tech 168

Tech 2019 Conference Technology 168

The MICE

MAY 28, 2020

The UK market is the biggest, followed by the German market, which is much more fragmented—it doesn’t get together as often as the UK market (for example, most events take place in London vs Berlin, Frankfurt, Munich). In that respect, the trade events need segmentation. Social media vs segmentation.

Marketing 52

Marketing Trade Shows Social Media Hotels 52

Stova

MARCH 20, 2023

With more than 5,500 attendees, 180 exhibitors, and 120 educational seminars, Wedding MBA is the must-attend event for wedding professionals looking to take their businesses to the next level. IBTM World has one goal: to inspire the events world and deliver exceptional experiences.

2023 52

2023 Conference Healthcare B2B 52

Bizzabo

DECEMBER 3, 2018

More than 6,000 Digital Marketers will gather at Paris Las Vegas for this premier performance marketing global event. Berlin, Germany. The Social Shake-Up Show. Meet the most innovative marketing agencies at the world’s only conference on using social media and technology to optimize live experiences.

2019 60

2019 Conference Retail Healthcare 60

Bizzabo

DECEMBER 19, 2018

Their collaborative group creates print, outdoor, social media, production, experiential, websites, interactive, and large-scale events. New Berlin, WI. GMR Marketing is an innovative global sponsorship and experiential leader, connecting brands and their consumers through shared passions. GMR Marketing.

2019 78

2019 Sports Entertainment Advertising 78