Event Marketer

APRIL 17, 2024

While Florida is the land of gators, Lacoste showed up to the 2024 Miami Open with its rival signature crocodile. Lynch says Lacoste sees the Miami Open as a global event, with the U.S. team partnering with staff based in the brand’s Paris headquarters and global digital and social teams. Agency: Factory 360.

Sponsorships 91

Sponsorships Apparel Retail Fashion 91

Eventscase Blog

MARCH 19, 2024

Confex is a year-round resource centre that showcases the latest developments in the industry and offers support to anyone looking for a “one-stop shop” for event planning and organisation. It was a gala full of music, humour and unbridled positive energy that highlighted the great work done by event agencies.

2024 59

2024 Trade Shows B2B Sponsorships 59

Event Marketer

JANUARY 3, 2024

With more emphasis on performance metrics among new c-suites and procurement teams, and lingering expectations from the pandemic era and all of the engagement metrics delivered by virtual events, agency executives found 2023 to be a year of rising expectations, volatility and change. PADDY DAVIS: I think creativity will rise to the top.

2024 55

2024 2023 Sustainability Event Marketing 55

Eventmobi

MARCH 6, 2024

We’ll cover: What Is Event Management Software? How Can My Organization Choose the Best Event Management Software? Best Event Management Software Solutions With the global event management software market projected to reach $18.4 Are you looking for a nonprofit-specific event management solution?

2024 195

2024 Event Management Management Trade Shows 195

Planning Pod

FEBRUARY 6, 2017

Projected job growth rate for events industry from 2014-2024. Amount of time preferred by attendees for a presentation (single-speaker event). Sponsez – The Opportunity in B2B Event Sponsorships. The Viral Impact of Events – Freeman XP and the Event Marketing Institute 2014.

2014 113

2014 Social Media 2016 Sponsorships 113