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Agency Spotlight: TRO

Event Industry News

This ranges from product launches and PR stunts through to road shows, sponsorship activation and conferences.?. To launch the official 2018 FIFA World Cup match ball, adidas wanted to create a spectacular event that would harness the excitement of fans and satisfy the world media’s hunger for visual impact.

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25 Ingenious Offline Marketing Examples

Bizzabo

According to the Event Marketing 2018 Report , 95% of marketers agree that live events provide attendees with a valuable opportunity to form in-person connections in an increasingly digital world. 15) Coca Cola - 2012 Olympics Sponsorship. Of course, live events are just one form of offline marketing. Source: Marketplace.org.