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EventsTag acquires RFID event engagement platform, Excelerated Apps

Event Industry News

EventsTag, the London-based tech platform that creates unique live event experiences for some of the world’s most well-known brands, has acquired RFID event engagement platform, Excelerated Apps – who also trade under the name We are Interact.

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25 Ingenious Offline Marketing Examples

Bizzabo

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. Of course, live events are just one form of offline marketing. Other types of offline marketing include: Billboard ads. Live demonstrations.