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Embracing the Digital Opportunity

PCMA Convene

In March, despite the fact that the Professional Dairy Producers of Wisconsin (PDPW) had never before offered an online education component to their annual meeting, the association converted a face-to-face meeting to a virtual one in just seven days. Less Panic, More Design Strategy.

2009 128
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A Breakout Room of One’s Own

PCMA Convene

But what began as a mere elbow-room expansion became a bona-fide conference facility of its own in 2009—the Oquendo Center, with nearly 70,000 square feet of meeting space, with the capacity to train up to 250 veterinarians at once. But medical and scientific organizations often push their boundaries beyond current models.

2009 64