Guidebook

JULY 17, 2016

Here at Guidebook, we share a lot of strategies for planners from tech tools to try, sponsor package ideas , and specific event marketing timelines. Use your pre-event survey to get prospective attendees to vote on topics, speakers, workshops and more. Check in with sponsors and speakers. Mark Knowles. Co-Chair, Bend WebCAM.

Event Planning 146

Event Planning Event Apps Speakers 2004 146

Bizzabo

APRIL 7, 2020

When VICE and its numerous subsidiaries aren't producing top-notch print and digital content, they're probably hosting a stellar live event or planning the next great marketing activation. Plus, themes make event marketing much easier. VICE Night Market. Smorgasburg is the "largest weekly open-air food market in America."

2017 71

2017 Entertainment 2018 2004 71

Bizzabo

JUNE 1, 2021

Recruiting events merge recruitment marketing and event marketing strategies. However, bigger companies are finding that experiential marketing methods can find top talent while also offering more to a candidate than just a pamphlet. These innovative examples recruitment marketing strategies include: Virtual recruiting events.

Events 104

Events 2004 Tech Hotels 104

Event Industry News

FEBRUARY 13, 2019

Careful selection can set the right tone to announce speakers or help relax delegates between sessions. Robin left Aztec Events in 1999 to launch Corporate Audio Visual (CAV) which he re-branded as Live Productions in 2004 after establishing it as a leader in the venue managed market and corporate production specialist.

Negotiating 76

Negotiating 2004 2007 Event Apps 76

Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events. Recently, Apple has made strides to enter new markets.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

PCMA Convene

JULY 31, 2017

As the co-authors of Collaborative Intelligence: Thinking With People Who Think Differently see it, we’re no longer in a “market-share economy” in which analytic and procedural problems call for rational solutions. We are living in “a hinge time,” according to Dawn Markova, Ph.D., and Angie McArthur. SHARED VALUES, DIFFERENT APPROACHES.

2004 71

2004 Conference Speakers Trade Shows 71

SpotMe Blog

DECEMBER 20, 2021

Efficiently and Affordably Use Webinars as a Sales and Marketing Tool. Best Practice #5) You’re Going to Need an Overarching Event Marketing Strategy That. Best Practice #2) Create a Repeatable Webinar Format Model That Allows You to Efficiently and Affordably Use Webinars as a Sales and Marketing Tool. Interview Discussions.

2021 130

2021 Tech Fashion Social Media 130

PCMA Convene

JULY 31, 2016

It’s kind of neat, because you don’t know what you have in front of you,” observed Dave Griffin, director of marketing, Lexington Marriot at Griffin Gate (Lexington, KY). Market conditions require meeting sponsors to justify the value of their business to suppliers, but the resulting paper trail has become a nightmarish ‘Tower of Babble.’

2012 56

2012 Food and Beverage 2013 Hotels 56