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The Power of Pink: Warner Bros. Brings ‘Barbie’ to Life at an ‘Over the Top’ Premiere Event

Event Marketer

The tour began with an immersive press junket on June 24 that transformed the 14 th floor of the Four Seasons Hotel in Beverly Hills into a Barbie Dream Hotel before events attended by talent, media, influencers and fans hit Australia, South Korea, Mexico City and London. biggest premiere event to date—that took the cake. “So

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Try New Event Ideas For 2018: Create a Roadshow, Book Underrated Venues, Create a Unique Event Experience

Endless Events

Get Ready for the Top Meeting Trends in 2018. Meetings have always been more intimate affairs compared to events. But with recent trends focusing more towards personalization and customization, meetings are definitely getting a big tech upgrade this year. Meetings are definitely getting a big tech upgrade this year.

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