SmartMeetings

APRIL 6, 2021

Sponsorship is not a creation of meeting organizers or even the modern capitalist economy. A quick history lesson uncovers this: The first sponsorships date back to the 5th century BC in Ancient Greece. sponsorships are bought, sold, negotiated and measured based on paid broadcast value. Pandemic Shifts. They ceased to exist.

Sponsorships 65

Sponsorships Meetings Advertising Sports 65

PCMA Convene

JANUARY 30, 2020

In addition to their own events, IQ2US has produced debates for outside events including the Aspen Ideas Festival, TED, and IBM’s Think tech conference. It’s practically a five-way negotiation between everybody on stage and the team of producers about everything from the framing of the language to who’s debating on each team.”

2007 52

2007 Negotiating Social Media 2016 52

PCMA Convene

JULY 31, 2016

I n a real sense, Convene , which was launched in 1986, grew up alongside the meetings profession. As late as 1980, there was no textbook on meeting or exposition management and only one accredited college program devoted to its practice, former Convene editor Peter Shure pointed out in a 2003 story in the magazine.

2012 56

2012 Food and Beverage 2013 Hotels 56