Temporary Fix or Permanent Change? An AV Perspective on the Evolution of Trade Shows
PCMA Convene
APRIL 19, 2021
Sean Wargo, AVIXA’S senior director of market intelligence, says of events: “We need to move away from this idea that there’s this calendared moment … it doesn’t make any sense. How has life changed at AVIXA with events moving online over the last year? It should just exist as content that has long tail.”
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