5 Next-Gen Technologies That Already Are Changing Meetings
PCMA Convene
MAY 31, 2016
More common at events right now are wearable beacons like the one Ball was given at the Exhibit & Event Marketers Association’s (E2MA) 2016 Red Diamond Congress in Orlando in April, which was used to track crowd movement via heat mapping. “It It’s risk management. It was the size of two quarters,” Ball said.
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