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Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year

Event Marketer

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Deliver access, whether it’s behind-the-scenes footage or virtual player meet-and-greets. sports for the better part of the last 16 months: fans. One way to show at-home fans some love?

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Event Technology Awards this Thursday at 7:00pm (GMT)

Event Industry News

Winners will be revealed this Thursday at 19:00 GMT as part of Event Tech Live’s virtual week, if you have already registered you can add to your schedule here. Plug-in tech and white-labelled platforms have their place in the virtual event space but once the event ends, where is the end-user connection? Register Here.

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Best in Show: Class of 2017

PCMA Convene

In participating in the nominating process for our Best in Show awards program this year, DeBolt, director of meetings and events for PLM World, singled out Roberta Tisdul, CMP, senior convention services manager for Visit Indy, in our Convention Services/CVB category. Then she had more to say. “A Teamwork seemed to be a theme this year.

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