From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events
Event Marketer
OCTOBER 16, 2023
The space industry, much like the financial services business, has some major glass ceilings to shatter. The resulting #TeamStateFarm Football Find scavenger hunt combined augmented reality with live interactions over the course of four days surrounding a matchup between Kansas City and Green Bay. Agency: 160over90. It was that simple.
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