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How Walmart and Sam’s Club ‘Connected Together’ at 2022 Associates Week

Smart Meetings

Editor’s Note : As part of Back Light, an ongoing series of looks behind the scenes at how events are being produced today, we asked Paula Mettler Marketing and communications manager with Leo Events to share a look at a recent production for a major retailer. Read More : How Leo Events Nails Immersion.

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Convene’s 26th Annual Meetings Market Survey

PCMA Convene

Remarkably, some metrics in 15 key areas have held steady during the past decade — for example, meetings and conventions have consistently contributed to around one-third of their organizations’ total annual revenues — regardless of the economy. 28 percent expect to plan more meetings in 2017; only 3 percent expect to plan fewer meetings.

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