2018 Exercises Medical Meetings Tech 
PCMA Convene
MARCH 25, 2019
As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.
PCMA Convene
DECEMBER 27, 2017
In the face of all the chatter about AR, VR, and the rest of the tech acronyms that have the potential to reinvent the event on-site experience, event organizers will get back to basics to reevaluate something that doesn’t require a headset or data collection: the names on the program. The tech industry and every industry must do better.”.
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