PCMA Convene

MARCH 25, 2019

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

PCMA Convene

JANUARY 15, 2019

In August 2018, when Mark Addicks was in the midst of planning his first-ever event, the MANOVA Global Health Summit, he was determined to make it a dramatic departure from the typical medical conference. “We In these ways, MANOVA will continue to break out of the traditional medical-meeting mold. A Startup Culture.

Medical Meetings 81

Medical Meetings Meetings 2018 Insurance 81

PCMA Convene

JANUARY 3, 2017

To see a woman as the VP of marketing with all male colleagues speaks volumes. I still remember the chills I had while watching her lead an executive meeting. I received the email that we had won the bid and the conference would be coming to Grand Rapids in 2017! What’s the best day you’ve had in the meetings industry so far?

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

JANUARY 2, 2018

Denise Silber, who was born in the United States but has spent most of her career working in Europe, is the founder and president of Paris-based Basil Strategies, a digital health-communications consultancy. & YOU, an international digital health congress focused on bringing patients and patient perspectives into medical meetings.

Medical Meetings 72

Medical Meetings Trade Shows Healthcare Conference 72

PCMA Convene

SEPTEMBER 25, 2019

Providing little or no substance, these events — if they even take place at all — not only create confusion in the market, they siphon off the very same audiences legitimate events work so hard to attract and educate. The medical meeting planner said that this is where attendees need to exercise common sense. What can be done?

Conference 94

Conference Medical Meetings Education 2017 94

PCMA Convene

OCTOBER 2, 2017

CED LSC 2017, Credit CED. 2017 Breakthrough Thinking Conference. ORGANIZER The University of Nebraska Medical Center (UNMC), which uses the conference as part of its strategic-planning cycle. Their market share changes, their finances change, their leadership changes, and it sends them into a crisis or near-crisis mode.

Conference 40

Conference 2017 2016 Technology 40

PCMA Convene

MAY 1, 2018

Moreover — considering ITA’s lofty goal of making sustainable travel a vehicle for combating global poverty and inequality — Louise wanted to make the 2017 Travel + SocialGood Summit held in New York City last November into a catalyst for change. Scott Weiss ‘We want to. really challenge. assumptions.’. It inspires a notion of possibility.”

Tourism 75

Tourism Travel Sustainability Conference 75