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Sustainability in Event Planning: Strategies for Eco-Friendly Events

Momencio

Welcome to the Topic “Sustainability in Event Planning: Strategies for Eco-Friendly Events” For good reason, event sustainability is one of the fastest-growing themes in the meetings sector. Continue reading to learn how to design a successful eco-friendly and sustainable event. What is a sustainable event?

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Sandal Repairs and ‘Foot Selfies’: Inside Chaco Footwear’s Summer Mobile Tour

Event Marketer

The vintage school-bus-turned-mobile-factory was designed to provide consumers with the same experience they would have while visiting Chaco’s Michigan-based ReChaco Factory, where workers repair the brand’s signature Z/ sandals and new after-sport Chillo slides. And fortunately, the brand is already exceeding its goals.

Retail 109
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How Mobile Tours are Providing a Platform for COVID-friendly Engagement

Event Marketer

The vintage school bus was designed to provide consumers with the same experience they would have while visiting Chaco’s Michigan-based ReChaco Factory, where workers repair the brand’s signature Z/ sandals and new after-sport Chillo slides. At each stop, consumers can snag coupons and a free 2.3-ounce

Education 117
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How Inclusive Are Your Meetings?

PCMA Convene

It was an eye-opening moment,” Aaron Wolowiec, AORE’s event manager and founder and president of Event Garde, a Michigan-based professional-development consulting firm, said in an interview with Convene. “It By reaching out to transgender groups in the area, we were able to bring in so many people through social media and in person.

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. National Sales Director Experience Grand Rapids Grand Rapids, Michigan, USA. What do you like most about your job?

2017 69