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10 Corporate Event Marketing Ideas

Bizzabo

The tech-savvy Caterpillar exhibit at CONEXPO-CON/AGG 2017. Specialists were available to discuss Toyota cars, and the company’s own sustainability efforts. Festivals, fairs, concerts and special happenings, such as the Kentucky Derby or the races at the Daytona Speedway, draw a large crowd. Source: MC2. How do you top that?

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Arnold Palmer Invitational: Mastercard, White Claw, PUMA and More Tee Up Winning Fan Experiences

Event Marketer

Celebrating its 20-year partnership with the API, the brand welcomed cardholders into its exclusive (and literally elevated) hospitality area, the Mastercard Club. Attendees could explore Mastercard’s tech and solutions through a multisensory tunnel experience.