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35 Event Marketing Ideas that Work

Social Tables

In this post, we explore unique, creative, and research-backed marketing strategies that event professionals use to build buzz. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

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How to Keep Your Event Speakers Happy

Expo Logic

If you are planning an event that features keynote speakers, you want to provide the best possible experience. The better experience your guest speaker has, the more likely they will be to work with you again in the future. How to Find Your Next Event Speaker. Understand Your Speaker.

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The complete guide to event management software for corporate events

Attendease

For every event you’re planning to host, consider whether your audience is made up of company executives, senior leadership, new clients, new employees, the general public, or a combination of these groups. What are they looking to get out of your event? How will we know if the event is successful? Ask yourself: .

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The complete guide to event management software for corporate events

Attendease

For every event you’re planning to host, consider whether your audience is made up of company executives, senior leadership, new clients, new employees, the general public, or a combination of these groups. What are they looking to get out of your event? How will we know if the event is successful? Ask yourself: .

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15 Event Planning Apps & Tools You Need to Know About

The Castle Group

Many event planning apps offer customizable websites for registration. Many event registration apps and software also offer on-site check-in tools. Cvent offers multiple registration paths if your event has different guest or group, travel, and payment options, or other varying registration requirements.

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Ways to Make PR Work for Your Event

GEVME

PR, or public relations, is communication with the public and uses technology for creating and introducing both PR and the event. Reasons why PR needs to be part of event planning. Speaker press. Media interviews with speakers in the online and offline press and media is a great way to use PR.

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The Complete Event Organizer’s Checklist 

ePly

Depending on your target consumer, you may want to send out a standard press release to any number of print and broadcast media outlets. It is also a good idea to connect with bloggers and journalists that cover subjects related to your event and its audience base.