SmartMeetings

AUGUST 2, 2021

A decade or so ago, despite brave event-planning souls paving the way, very few event apps were on the market—a handful, really. Medical meetings? Every couple of months, the number of event apps out in the world began to, ever so slightly, contract. Stages of App Evolution. What if your phone battery dies? Scientific?

Event Apps 105

Event Apps Medical Meetings Contracts Financial 105

PCMA Convene

SEPTEMBER 18, 2017

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Here are four insights we’ve learned from analyzing the marketing-spend category: 1. More or better marketing can’t fix this.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

PCMA Convene

JANUARY 3, 2017

To see a woman as the VP of marketing with all male colleagues speaks volumes. I still remember the chills I had while watching her lead an executive meeting. Senior Meetings Planner National Contract Management Association Ashburn, Virginia, USA. My favorite part of my job is being on site at our Annual Meeting.

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

JULY 31, 2016

As late as 1980, there was no textbook on meeting or exposition management and only one accredited college program devoted to its practice, former Convene editor Peter Shure pointed out in a 2003 story in the magazine. For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals.

2012 56

2012 Food and Beverage 2013 Hotels 56