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The Anti-Diet Movement on Display at an Event for Dieticians

PCMA Convene

A recent story in The Washington Post — also about diet, as it turns out — focuses on the flip side of this equation: how a conference can contribute to the spread of misinformation that can have harmful effects on the population at large.

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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

“And if they’re writing scripts, we don’t necessarily know whether it was because of our conference or another conference or direct-to-consumer advertising.”. Orders for medical devices are no easier to trace, considering the lengthy purchasing timelines for costly equipment. That’s a difficult thing to put an ROI on.”.

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26 Best Mobile Conference and Event Apps + 14 Must-Have Features

Planning Pod

However, before you jump on the mobile conference app bandwagon, think about what you really need. There’s a lot of marketing hype out there, and although not all event apps are the same, you shouldn’t pay for features or add-ons that you don’t really need. Covers pre-, during and post-event attendee engagement.

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Top medical communications companies: Choosing the best for events

SpotMe Blog

They can provide everything from healthcare marketing services to digital media strategies, brand positioning plans to content development projects. Partnering with top medical communications companies is an important step toward ensuring that your next medical conference or event is a success.

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PCMA’s 20 in Their Twenties Class of 2017

PCMA Convene

A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. To see a woman as the VP of marketing with all male colleagues speaks volumes. Derek Anderson. And after that?

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Super Bowl LI Offers Insights on Winning Events

SmartMeetings

Off the field, a fabulous glitter- and drone-powered halftime show and controversial commercials had social media buzzing. Sometimes it’s hard to fit a site visit into your schedule, but our site selection experts at Smart Meetings 360 always emphasize that site visits should not be skipped. Choose a great destination and venue.

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The Future Will See You Now

PCMA Convene

and a specialist in the future of medicine, Bertalan Meskó has attended hundreds of conferences and events devoted to medicine and health care. But if medical conferences have tended to stay the same, the ground around them is beginning to shake. in genomics and writes and speaks as “The Medical Futurist.” . &