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The Top 20 Event Planning Books to Read Right Now

GEVME

There can be no event planning books for beginners without books for dummies! This book covers event ABCs and everything from how to run your own event business to how to plan and conduct corporate events. The Event Marketing Handbook: Beyond Logistics and Planning by Allison Saget.

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Holograms Are Giving Events the ‘Beam Me Up’ Experience

PCMA Convene

“No longer the preserve of sci-fi movies, hologram technology is becoming a real communications option,” according to a Reuters article about the torch handoff hologram event at Olympic Games Beijing 2022 between Olympic Committee President Thomas Bach and Alibaba CEO Daniel Zhang. Panos Tzivanidis.

Speakers 105
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ICCA Names Top 20 Association Meeting Cities

SmartMeetings

Copenhagen. Buenos Aires. Top Meeting Countries.

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12 Imaginative Events from Baidu

Bizzabo

In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers. Our annual #BaiduCreate AI Developer Conference will take place in Beijing in just a month on July 3 & 4! Create 2019. Baidu_Inc). June 5, 2019.

2019 49
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Case study: SAP Sapphire 2022 (10 locations)

The MICE

When I was invited to be part of the jury at the International Corporate Events (ICE) Awards , I jumped at the opportunity. I was really excited to join this international jury, as it gave me a front row seat to see what some of the best corporate event planners are doing, but there was another reason.

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12 Imaginative Events from Intel

Bizzabo

It’s event marketing at its finest. Key Takeaway: If you’re looking for fresh corporate event ideas, try hosting a free conference, seminar, or competition for your target market. Free events sometimes get a bad rap because they don’t generate revenue - at least not directly.

2018 48