Velvet Chainsaw

SEPTEMBER 8, 2016

As conference education trumps the exhibit hall experience at many association meetings, or creeps into your trade show experience to create a solutions-driven, holistic experience for your attendees, upping your game with session titles, descriptions, and learning objectives has become more important than ever. You should too!

Conference 150

Conference Marketing Education Attendance Marketing 150

PCMA Convene

FEBRUARY 28, 2018

Moving on to a broader analysis, on the following pages, there are more than a dozen places where we’ve included Annual Meetings Market Survey results from 2007 (published in the 2008 March issue of Convene ) up to present-day results from the survey conducted in late 2017 — a broader overview we started last year.

Marketing 78

Marketing Meetings 2016 2007 78

PCMA Convene

JULY 31, 2016

The circle got considerably bigger in 1987, with a vote to open up membership to professionals in the fields of science, education, and engineering, and bigger still in 1990, when all nonprofit association meeting professionals and CEOs were invited to join. “We A Meeting Runs on Its Stomach. “As From Old Boys to Young Women.

2012 56

2012 Food and Beverage 2013 Hotels 56