Our Report from Super Bowl LVIII: Brands Hit the Jackpot with Experiential
Event Marketer
FEBRUARY 13, 2024
15 winning brand activations that hyped up NFL Fans and Las Vegas locals Up and down the Las Vegas Strip, excitement for Super Bowl LVIII—in one of the most active event and tourist cities—was in the air. Caesars Palace wowed football fans with rotating Super Bowl-themed projection displays on the side of its hotel.
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