TicketBud

AUGUST 28, 2023

FAIL 1 – Not Living Up to the Brand In January 2019, the Clemson University football team was scheduled to be honored with dinner at the White House after their National Championship win against The University of Alabama. Marketing for the event touted celebrity guests, top-level speakers and a highly anticipated ball pit.

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2009 Financial 2017 2013 78

Event Marketer

OCTOBER 23, 2023

So this year’s convention was designed to usher in a new era of beauty—one defined by consumers, not brands, with speaker talent and content that celebrated the diversity and cultural significance of the industry and its fans. “A

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GEVME

APRIL 25, 2018

Whether it’s a celebration of your marketing team’s achievements, a new product launch, or taking one hundred team members on an incentive trip to Buenos Aires, all of these wonderful events can be considered corporate events. Do you think it’s important to build a memorable marketing campaign to promote a corporate event?

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Corporate Events Event Planning Trade Shows Social Media 224

Event Marketer

DECEMBER 11, 2023

Our clients want to connect on a personal level,” says Kate Biancamano-Brown, senior director-event and experiential marketing at Sephora. To have Dr. Weil on board adds another layer of authority when it comes to the ingredients and the mushroom piece,” says Melody Rault, director-consumer marketing at Origins.

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2023 Financial Marketing Events 92