How Much Should You Spend on Marketing Your Meeting?
PCMA Convene
SEPTEMBER 18, 2017
The bigger issue is that they’re selling something that’s not moving the needle for advertisers nor embracing a digital-first strategy. . While the effectiveness of retargeting likely will be low for a premium conference, it can be helpful for introductory freemium or lower-cost products and services. › Less print This one is a no-brainer.
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