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The Ultimate Guide to Event Analytics and Reporting 2023

Stova

In Google Analytics, it could look something like the example provided by WordStream below: If we’re going to look at the first row in this example, it could be hypothesized that exposing customers to display advertising first, followed by paid search, and followed by a direct visit to the site is the most effective conversion path.

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Top 99 keynote speakers every event planner must know about

Hubilo Blog

K V Shridhar aka “POPS” often referred to as the “Advertising Genius” is the Founder of HyperCollective. Mr. Shridhar has near to 4 decades worth of experience in the advertising space and has held positions at Leo Brunett and SapientNitro. Oren is one of the world’s leading experts on sales, raising capital and negotiation.

Speakers 101
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Top 98 keynote speakers every event planner must know about

Hubilo Blog

K V Shridhar aka “POPS” often referred to as the “Advertising Genius” is the Founder of HyperCollective. Mr. Shridhar has near to 4 decades worth of experience in the advertising space and has held positions at Leo Brunett and SapientNitro. Over 200,000 event professionals downloaded his books. What is he known for?

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Event Planning Guide 2019

Cvent: Event Marketing

Track Return On Events (ROE). Look at ROE for one event, or across many events. Tracking ROE will give you greater insight into a singular event or across multiple events. Track budgeted, negotiated, and actual expenses to show their return on objectives and make your next budget even smarter.

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Event marketing explained: The complete guide on how to promote events

Planning Pod

Event hashtag usage. During-event polls (and possibly event app usage, if your event employs a stand-alone app). Post-event attendee satisfaction surveys. Experiential event design. Eventbrite – Add your event to their frequently searched list of events.

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Event marketing explained: The complete guide on event promotion

Planning Pod

More and more, food-and-beverage selections and catering have become a big draw for many events (even those that don’t have an obvious foodie angle). Experiential event design. Eventbrite – Add your event to their frequently searched list of events. Pay-Per-Click and Online Display Advertising.