How Six Sponsors are Serving up Fan Experiences at the 2021 US Open
Event Marketer
SEPTEMBER 6, 2021
That electricity will be used to help power an exclusive upcoming event with brand partner Alicia Keys, and Mercedes will randomly select one participant each day of the tournament to receive two tickets to attend the event later this year. The big draw for 2021 were the first-ever American Express Courts at Pier 76 in New York City.
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