PCMA Convene

MARCH 25, 2019

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”. start time.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

PCMA Convene

MAY 1, 2017

How does that play out at meetings — and what can you do to minimize it? Late one Thursday night last March, attendees at Microsoft’s 2016 Game Developers Conference in San Francisco looked forward to unwinding after a full program. But it was a very big deal, and attendees called Microsoft out on social media.

Meetings 56

Meetings Social Media Conference 2016 56

PCMA Convene

JANUARY 3, 2017

A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. My favorite part of my job is being on site at our Annual Meeting. What’s the best day you’ve had in the industry so far?

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

JULY 31, 2016

For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals. Outside of medical meetings, “those [organizations] that were going to have a meeting, instead of Mickey Rooney and Judy Garland [putting on a show], it was the new secretary in the department.

2012 56

2012 Food and Beverage 2013 Hotels 56