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Is paid influencer marketing ethical in the event industry?

Conferences that Work

Sent: 9/8/2016. Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings. Subj: Paid Campaign Opportunity: Complimentary Stay at Property Z.

Marketing 120
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Planners Reveal Best Practices for Designing a Conference

SmartMeetings

In an interview, Anna and Chrissy shared conference-planning tips to help planners learn from their experiences. Chrissy: My role with ON24 Webinar World started in early 2016 when the conference was just an idea. Shouldn’t corporate meeting planners be doing the same storytelling? Start Early.