Podcasts Cross to Mainstream: 5 Reasons Why Event Marketers Need Them
Maritz Global Events
MAY 2, 2019
There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. Better yet, they tee up tremendous opportunities to extend the event value runway. 5 Reasons Why Podcasting is a Smart Move for Event Marketers. The Game Has Changed.
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