PCMA Convene

SEPTEMBER 18, 2017

They value experiences like food and beverage, speakers/entertainment, and learning environments with good audiovisual. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. Spend in this category doesn’t contribute to the value proposition for attendees.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

PCMA Convene

JANUARY 3, 2017

From hardhat site visits and transportation vendors, to food trucks and hiring entertainment, this event gave experience and exposure in something we had not done before. Senior Meetings Planner National Contract Management Association Ashburn, Virginia, USA. My favorite part of my job is being on site at our Annual Meeting.

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

JULY 31, 2016

For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals. Outside of medical meetings, “those [organizations] that were going to have a meeting, instead of Mickey Rooney and Judy Garland [putting on a show], it was the new secretary in the department.

2012 56

2012 Food and Beverage 2013 Hotels 56