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#RotterdamExperiment 2 – The best gamification is gamification that is unnoticed

The MICE

For the 2021 edition, the ShipCon organisers decided to spread the two-day event into a two-week online conference, incorporating gaming elements. The idea: One trade fair, unfair rules, one contract, one winner takes all. Gain more plus ‘bullet’ points for discovering contract handlers and intelligence.

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Event marketing explained: The complete guide on how to promote events

Planning Pod

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Freelance writers who have covered events like yours.

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Event marketing explained: The complete guide on event promotion

Planning Pod

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Don’t make this too complicated.