Marketing Medical Meetings Paris Social Media 
PCMA Convene
JANUARY 3, 2017
A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. To see a woman as the VP of marketing with all male colleagues speaks volumes. She is my inspiration and role model.
PCMA Convene
JANUARY 2, 2018
Denise Silber, who was born in the United States but has spent most of her career working in Europe, is the founder and president of Paris-based Basil Strategies, a digital health-communications consultancy. & YOU, an international digital health congress focused on bringing patients and patient perspectives into medical meetings.
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