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IMEX22 Shares Community-building Tools

Smart Meetings

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 89
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IMEX22 Shares Community-building Tools

Smart Meetings

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 52
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Unclear and Present Danger

PCMA Convene

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. I put together a white paper on it for them to say, ‘Listen, guys, you are not a target, all right? What do event producers say?

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Unclear and Present Danger

PCMA Convene

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. I put together a white paper on it for them to say, ‘Listen, guys, you are not a target, all right? What do event producers say?

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The Future Will See You Now

PCMA Convene

Many of these new businesses are eschewing traditional association conferences and trade shows to promote their offerings at events known for their early adopter audiences, including a digital health care track at [the Consumer Electronics Show] and SXSW.” . They’re looking for more intimacy. Speak with a more authentic voice.

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Event marketing explained: The complete guide on how to promote events

Planning Pod

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Creating contests and offering giveaways to attract signups.

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Event marketing explained: The complete guide on event promotion

Planning Pod

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Creating contests and offering giveaways to attract signups.