Barcelona Convention Bureau Takes CSR Project on the Road
PCMA Convene
DECEMBER 20, 2018
The Barcelona-based destination professionals kicked off IMEX America with a full-day cleanup at Utah’s Bryce Canyon National Park. Once BCB had decided to make a national park the focus of its CSR initiative, a staff member contacted representatives of Utah’s National Parks in January 2018. The activity was intended to show U.S.
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