Event Marketer
MARCH 28, 2022
More Sports Sponsorship Strategies: Comcast Business Launches a New Pavilion Experience for the PGA Tour. How Klarna Leveraged the Hype Around NBA All-Star Weekend to Activate its Chicago Bulls Sponsorship. For us, we not only use our sponsorships for driving brand awareness, but we want to drive engagement. Agency: rEvolution.
Event Marketer
FEBRUARY 9, 2024
From master classes offering access to experts, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles and creative challenges, there are more than 60 opportunities to explore everything that matters to you in this industry throughout this year’s program. NEXT-GEN NEEDS Step aside, millennials.
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Event Marketer
MAY 13, 2024
Following the debut of SXSW Sydney in 2023, it was announced last week that South by is headed for Europe in 2025 with SXSW London. For a week in June, the event will take place across dozens of venues, galleries, clubs and other event spaces in London’s artsy Shoreditch neighborhood.
Smart Meetings
JUNE 27, 2023
Read More : Gen Z Meeting Planners Navigate Post-Covid Job Market “It’s going to be difficult to contract with hotels or destinations that you want to be in for the foreseeable future. All the way out to at least 2025 right now, maybe even 2026, depending on your group size, or the destination, or the hotel that you want to be in.”
Event Marketer
JANUARY 3, 2024
With more emphasis on performance metrics among new c-suites and procurement teams, and lingering expectations from the pandemic era and all of the engagement metrics delivered by virtual events, agency executives found 2023 to be a year of rising expectations, volatility and change. PADDY DAVIS: I think creativity will rise to the top.
Event Marketer
APRIL 1, 2024
The inaugural North American InCyber Forum will take place in San Antonio, TX, from June 17-18, 2025, and is anticipated to attract 5,000 attendees. ALL SYSTEMS ARE GO FOR A NEW CYBERSECURITY FORUM IN SAN ANTONIO U.S. For the unacquainted (like us), San Antonio has in recent years been dubbed “ Cyber City USA.”
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