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Podcasts Cross to Mainstream: 5 Reasons Why Event Marketers Need Them

Maritz Global Events

With Bluetooth systems now standard in many late model cars, executives are now enjoying this audio on-demand discovery opportunity during their commute to work.While some events have struggled to earn (and sustain) C-Suite attendance, podcasts are now helping to close that gap.Keep in mind, when the leaders attend, others follow.

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Convening Leaders Preview: Christopher Nassetta

PCMA Convene

In 2007, when Christopher Nassetta was tapped as president and CEO of Hilton, the hospitality giant was clearly ripe for a makeover. Additionally, we’ve recently launched an integrated global Event Planner Bonus Program that leverages our Hilton Honors platform to better support our meeting planners, no matter where they are in the world.