Conferences that Work

JUNE 3, 2024

In early 2024, I wrote two long, detailed posts ( 1 , 2 ) that explained why using “facial analysis” technology at events is ethically and legally dubious. Now I’ve learned of strong evidence that the core claim of such technology — that it can reliably measure attendee emotions at events — is seriously flawed. Dr. Lisa Feldman Barrett is a neuroscientist, psychologist, and the Northe astern University Distinguished Professor of Psychology.

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EventMB

JUNE 3, 2024

Skift Take: Greg Topalian predicts an industry shake-up in the event industry—think events moving to secondary markets, outdoor venues, new ways to make connections, and fan-focused trade shows. Ready for the revolution?

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Attendease

MAY 30, 2024

Events can be a great way to expand brand awareness, educate an audience on a given topic, or even form important connections within your industry. But if you aren’t careful when planning your event, it can also lead to unanticipated environmental harm. According to MeetGreen , the average conference produces 4.17 lbs of waste per attendee, per day (2.56 lbs of which will go to a landfill).

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Prestige Events Magazine

JUNE 3, 2024

In the events industry where the pace can often feel overwhelming, volunteering has emerged as a powerful antidote, offering profound benefits to not only those who are being supported but also to the volunteers themselves. From utilising pedal power to litter picking, with Volunteers’ Week taking place this week (3-9 June), Central Hall Westminster ’s team shines a spotlight on how donating their time has enriched both their own lives as well as their work as busy event professionals.

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

EventSource

JUNE 4, 2024

Love knows no boundaries, and for Heather and Alston, it transcended cultures, weaving a beautiful tapestry of modern elegance and Caribbean vibrancy at Hotel X Toronto. Nestled amidst the dynamic cityscape , the venue provided the perfect backdrop for Heather and Alston’s union. From the breathtaking views at The View , where they exchanged vows, to the enchanting ambiance of New Fort Hall for their reception, every corner of the venue echoed with the promise of a magical day.

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Event Marketer

MAY 30, 2024

“We thought about the guest experience from a family perspective, so what are some things that, as a parent, you would need or like to have that would make the experience go really smoothly?” –Emma Quan, Director-Events, Disney Branded Television Beloved family animation series “Bluey” episodes are about seven minutes long, so when Disney Branded Television released season three’s 28-minute special on Disney+ called “The Sign”—about the energetic Blue Heeler puppy character’s home going up for s

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EventMB

MAY 30, 2024

Skift Take: According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.

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Event Industry News

JUNE 4, 2024

A new survey from Barbican Business Events revealed that an overwhelming 77% of the respondents have incorporated elements of culture and the arts into their conferences or events, with 20% of them integrating these elements either significantly or completely.

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EventSource

MAY 30, 2024

In the heart of Toronto’s vibrant cityscape, amidst the towering skyscrapers and breathtaking views, Negar and Sepehr’s wedding at The Globe and Mail Centre was a spectacular ode to modern elegance and enduring love. Months of meticulous planning led to this opulent extravaganza. Mango Studio’s lens captured the essence of their love as they posed hand in hand, eyes locked in a shared promise of forever.

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Prestige Events Magazine

JUNE 4, 2024

Penguins Events, a leading events agency specialising in incentive travel and reward and recognition, is excited to announce its relocation to a new office in Central London. Formerly based in Windsor, the company has now moved to its parent group DRPG ’s Farringdon office. As well as fostering collaboration and synergy across the group, this physical integration into the DRPG family will undoubtedly enhance the agency’s capabilities and offerings to clients.

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Event Marketer

JUNE 3, 2024

A “Bloom” theme permeated this year’s event. For decades, Amway’s annual Founders Council event has served as a landing point to celebrate the achievements of the company’s direct-selling health and beauty independent business owners or “ABOs” from around the globe. As a highly exclusive incentive experience, top distributors have to qualify each year to attend, and so the experience on the ground needs to match the excitement of earning a seat.

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EventMB

JUNE 4, 2024

Skift Take: It takes a minimum of 849 days to get a visitor visa interview appointment in Mexico City. In Bogota, it’s 640 days. Mumbai, 499 days. These delays have a tangible negative impact on the events industry.

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Event Industry News

JUNE 4, 2024

Global brand experience technologists, Audience & Brands, and award-winning drone display company, AeroAVA, announced a ground-breaking innovation in live event technology at The Media Production & Technology Show last week.

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Events

eventplanner

JUNE 3, 2024

Ticketmaster, a leading platform for event ticket sales, recently confirmed a significant data breach. The ShinyHunters hacking group claims to have stolen 1.3TB of data from 560 million Ticketmaster users.

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Prestige Events Magazine

JUNE 4, 2024

Victory Services Club has scooped first place in two categories of the annual Venues of Excellence Cook and Serve Challenge. The winning Chef was Dilhan Sariffo’deen who is a Demi Chef de Partie and Kitchen Manager at the Club, His wins were in were in the Junior Category and were for Best Starter and Best Main Course. The Cook and Serve Challenge is a competition for Venues of Excellence members to create culinary masterpieces and provide outstanding service to invited guests.

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Event Marketer

JUNE 3, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover “pregnant” street teams, drag conventions and Big Green Keggs. KICK OFF YOUR SUMMER WITH A ‘BIG GREEN KEGG’ STAND We all know grilling and beer go hand-in-hand, so on May 28, just after Memorial Day Weekend wrapped and summer kicked off, Miller Lite teamed up with grill-maker Big Green Egg, which has gained a cult following, to craft the Big Green Kegg and tap into the company’s engaged audience.

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EventMB

MAY 29, 2024

Skift Take: Bleisure travelers don’t want the same old travel experiences they see on social media; they want to be the first in their friend group to explore and adventure somewhere new. Here’s how meeting planners can organize professional gatherings that fulfill that dream.

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Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

Event Industry News

JUNE 4, 2024

Launched in 2011, Chalke Valley is the UK’s leading live history event. For a week every June, over 55,000 visitors, young and old, gather to hear talks, join debates and enjoy immersive experiences that bring history to life.

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PCMA Convene

JUNE 3, 2024

Maker Faire Shanghai is one of hundreds of Maker Faires that take place around the globe each year. Dale Dougherty started noticing “all these people doing cool projects” in the early 2000s, he told Convene. “I was just fascinated by them. They were so interested in the work they were doing, their projects.” Leveraging his background in publishing and technical writing, Dougherty launched Make: Magazine to break down “those cool projects” for readers.

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Prestige Events Magazine

JUNE 3, 2024

Following last week’s confirmation that a UK General Election will take place on 4th July 2024, The Business of Events and The Meetings Show has elected to postpone the London Policy Forum until the Autumn. It had been due to take place on the 19th June 2024. Martin Fullard, director of The Business of Events issued the following statement: “With the UK General Election catching most commentators by surprise, we have elected to postpone the London Policy Forum.

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Eventtia

MAY 29, 2024

The life of a real estate agent may seem glamorous and adventurous (and, to some extent, it is), but it’s also filled with challenges and hurdles. The market is extremely competitive, especially if you operate in a high-profile area, and even the smallest fluctuation can mess up your plans. Let’s take the COVID-19 pandemic as an example. The lockdowns, the general state of confusion, and the loss of jobs meant that many people put on hold their plans to become homeowners.

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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

EventMB

MAY 30, 2024

Skift Take: With fewer association meetings overall, the latest ICCA report reveals which destinations are gaining or losing market share in this competitive landscape.

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Event Industry News

JUNE 4, 2024

Kinura LTD is a video production company that specialises livestream services for internal communications. Financial institutions, global organisations, and household brands trust Kinura to broadcast their business-critical communications daily. ONSITE PRODUCTION Professional on-location support for Townhalls, AGMs, and investor relations announcements anywhere in the UK.

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Event Marketer

MAY 31, 2024

Play is serious business at the Licensing Expo that brought together more than 12,000 retailers and 5,000 brands to Mandalay Bay Convention Center in Las Vegas on May 21-23. So, it only makes sense that immersive, interactive and just plain delightful play was key to many of the exhibits at the show, setting the stage for the IPs and sparking creative brand licensing opportunities.

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Prestige Events Magazine

JUNE 3, 2024

BMA House, a leading conference and events venue located in the heart of London, has unveiled a Detailed Access Guide, developed in collaboration with AccessAble, the UK’s leading provider of detailed disabled access information. This launch marks a significant milestone in BMA House’s commitment to inclusivity and ensuring accessibility for all its delegates.

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Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

2021

Smart Meetings

JUNE 1, 2024

When more than 500 experts in the art of using travel to motivate performance met in the Bahamas at Baha Mar for Incentive Research Foundation’s Invitational 2024 , it was personal—as in attendees were surprised with celebrations of anniversaries, birthdays and special occasions gleaned from a pre-event survey and some judicious Facebook stalking. The annual gathering to discuss trends and connect with peers kicked off with a discussion about the power of designing incentive programs that includ

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EventMB

MAY 31, 2024

Skift Take: The U.S. business events industry employs 2.6 million Americans and drives $399 billion in direct spending annually. This was the message that was brought to Capitol Hill on ECA Legislative Action Day.

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Event Industry News

JUNE 3, 2024

Scottish Event Campus (SEC) CEO, Peter Duthie, is to step down from the business at the end of June after 40 years with the SEC. Appointed as Chief Executive in April 2014 and having been with the company since its inception in 1984, Peter has played an integral part in all aspects of its evolution.

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