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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. The resulting #TeamStateFarm Football Find scavenger hunt combined augmented reality with live interactions over the course of four days surrounding a matchup between Kansas City and Green Bay.

Fashion

Fashion 2023 Sponsorships Technology

Where You’d Least Expect Them

PCMA Convene

DECEMBER 28, 2017

Creative Cities Austin, Texas, and Iowa City, Iowa, were also there, representing UNESCO’s Media Arts and Literature sub-networks, respectively, as were three Creative Cities candidates — Carrara, Italy; Kansas City, Missouri; and Lexington, Kentucky. I always say, ‘Culture’s not just going to the symphony. “It This proved to be the case.”.

2017

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Event Pro Update

From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Where You’d Least Expect Them

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