Event Marketer

MARCH 15, 2022

14-16 at the Faena Hotel Miami Beach, a luxury property and cultural destination, the podcast’s own Kara Swisher and Scott Galloway hosted on-stage discussions with the likes of Brian Chesky, ceo and co-founder of Airbnb; Sandeep Mathrani, ceo of WeWork; and Meredith Kopit Levien, ceo of the New York Times.

Tech 108

Tech Conference Technology Travel 108

Event Industry News

NOVEMBER 8, 2023

Part of [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™, INVNT’s offices are strategically located in New York, […] The company’s ‘Challenge Everything’ positioning statement helps world class brands share their stories with audiences that matter.

Event Tech 67

Event Tech Tech 2023 Events 67

Bizzabo

SEPTEMBER 17, 2018

At the time, it was an exclusive invite-only event directed at educating and delighting Brightcove customers. Since then, PLAY has become a powerful event brand that exemplifies how tech companies can leverage in-person experiences to achieve business goals and establish themselves as industry thought leaders.

Event Marketing 110

Event Marketing Marketing Tech Events 110

Event Marketer

OCTOBER 19, 2021

By experimenting with and making long-term investments in new technologies, virtual sponsorship opportunities and a mix of content styles (such as pre-recorded with live elements), he says, audiences will continue to engage. Johnson, New York City. Agency: George P.

Tech 93

Tech Sponsorships 2021 Sustainability 93

Event Marketer

DECEMBER 21, 2023

So when it came time to unveil its QuietComfort Ultra Headphones, QuietComfort Ultra Earbuds and Immersive Audio technology over the fall, the brand leveraged the buzz around New York Fashion Week, a two-pronged engagement strategy and an iconic venue to live up to its lofty reputation—and then some.

Fashion 98

Fashion Banking Tech Technology 98

Event Marketer

JANUARY 16, 2024

This theme park-style activation “flew” attendees along the entire high-tech supply chain, through farms with strawberries you could smell to next-gen distribution centers all the way to the produce section of the store to be delivered by a drone just in time for a birthday celebration. Take attendees on a 4D ride!

2024 98

2024 Retail Travel Tech 98

Bizzabo

AUGUST 28, 2020

From Microsoft to HPE, Gainsight, and more, leading tech brands are going virtual. COVID-19 and events have been challenging to navigate. Luckily, nearly every industry has embraced virtual events , including tech companies. 10 Well-Executed Virtual Events From Tech Companies. New York CIO Summit of America.

Tech 85

Tech 2020 Conference Speakers 85

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Event Marketer

OCTOBER 18, 2021

installation was built using a blend of 3D printing tech and industrial elements to bring FX’s horror and sci-fi content to life. FX Networks is renowned for executing largescale, multisensory activations at tentpole events like San Diego Comic-Con. sculpture design).

Tech 90

Tech Technology Marketing Event Marketing 90

Event Marketer

DECEMBER 13, 2021

But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . The good auto shows present a really rich opportunity for marketers because of the audiences they attract–increasingly young, female and culturally diverse,” he says.

Automotive 106

Automotive 2022 2020 Sponsorships 106

Event Marketer

APRIL 21, 2021

After announcing, then detracting, plans for a physical show in 2021, CES organizers say the event is back in action for 2022 with a hybrid format. Confirmed brands attending the in-person world’s largest tech conference include Amazon, AT&T, Dell and Google. Tribeca Film Festival: June 9-20, New York City.

2020 128

2020 2022 2021 Insurance 128

Attendease

JANUARY 22, 2020

The events industry has been behind some of the most innovative tech conferences in the past decade. Opening the doors for new business prospects, these conferences are places where the top professionals meet and showcase their innovative concepts and bold theories for the future. Event Planner Expo. What to expect -.

2020 293

2020 Conference Education B2C 293

Bizzabo

APRIL 10, 2019

If you’re looking to be inspired by their imaginative event marketing, check out these great examples, complete with actionable takeaways for your next planned live experience. The Growth of the Microsoft Company and Event Brand. 12 Microsoft Event Marketing Examples. Microsoft Ignite. Source: Microsoft.

Event Marketing 48

Event Marketing Marketing 2019 Events 48

Event Marketer

DECEMBER 19, 2022

Lufthansa hit cruising altitude with a fresh New Ways to Travel campaign, designed to excite consumers around its international locales and introduce the Boeing 787-9 Dreamliner, with new routes out of New York.

Airlines 84

Airlines Sponsorships 2022 Marketing 84

Event Marketer

MARCH 4, 2024

17 and New York City’s Westfield World Trade Center on Feb. But the FTC’s official clampdown on business and government fraudsters last month may mark the dawn of a new era, thanks, in part, to the event industry’s advocacy. Yes , you read that number correctly. Ahead of the show’s premiere on Feb.

Government 98

Government Advertising Trade Shows Sponsorships 98

Attendease

FEBRUARY 20, 2019

The Group explains, “Don’t overthink things – don’t overestimate what you need to offer to create a great event. If you can get the visitor experience just right – which doesn’t need to include flashy tech and an over-amped budget – and delight delegates at every turn, you’re sure to succeed.”.

2019 375

2019 Event Planning 2016 2018 375

Event Marketer

SEPTEMBER 6, 2021

Within its brand center at Billie Jean King, the automaker and tech partner Pavegen are inviting attendees to walk across a pathway of kinetic floor tiles that generate reusable clean energy with each step. IHG Hotels & Resorts designed a Tennis in Wonderland room at the Kimpton Hotel Eventi in New York City.

2021 130

2021 Food and Beverage Sports Hotels 130

Event Marketer

FEBRUARY 23, 2024

Is there tech in this space that excites you? For Vestis Analyst Day at the New York Stock Exchange, the team leaned into the mantra, “Where some people see dirty clothes, we see character,” and interpreted it in four vignettes: a restaurant kitchen, auto shop, welding business, and clean room—all powered by stories of people who work there.

Trade Shows 56

Trade Shows 2024 2023 Technology 56

Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Gen Z is craving consistency.

Marketing 137

Marketing Sustainability Insurance 2023 137

Hubilo Blog

FEBRUARY 24, 2022

To make it a little easier for you, we’ve curated a list of nine events you should consider attending in 2022. With over 150+ speakers, 100+ sessions, and content themes ranging from sustainability and event tech to market innovation, it’ll be the largest gathering of event professionals in the UK.

2022 52

2022 Conference B2C Event Tech 52

Event Marketer

NOVEMBER 14, 2022

Designed with a team of space experts, historians and engineers, the ensemble was unveiled at a “Creating Space” activation in New York City’s Times Square on Oct. The post A Giant Leap for Womankind: Morgan Stanley Unveils a Spacesuit for Women in Times Square appeared first on Event Marketer.

Financial 103

Financial Fashion Banking Social Media 103

Event Industry News

NOVEMBER 3, 2020

With event marketing and registration, the Virtual Space, and GoLive! With new Livestream Analytics, the EventMobi virtual platform makes it easier than ever to measure an event’s ROI, and many customers have decided to permanently shift their events to a fully virtual or hybrid format because of the increased reach and scale.

Fashion 57

Fashion 2020 Event Tech Tech 57

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. But these days, many companies are leveraging augmented reality in events more intentionally to enhance their experiences and offer something of value to users. Agencies: Infinity Marketing Team ; Zeno.

Fashion 107

Fashion 2023 Sponsorships Technology 107

Event Industry News

MARCH 24, 2022

MIX will bring together the world’s best event organizers to share, learn and grow the new generation of events. There’s no limiting location: MIX takes place on 3 continents, with live events in San Francisco, New York, Bengaluru, and London. Kaling will join virtually. said Kaling.

2022 67

2022 Technology Tech Speakers 67

Event Industry News

JULY 14, 2022

Revenues have more than doubled in the past six months and we’ve been hiring rapidly to keep up with demand for our industry-leading mobile event apps. Customers including Cisco, SAP and Adobe hosted large scale events this spring, as did South by Southwest (SXSW), the massive tech/music/film conference and festival.

Event Apps 70

Event Apps Sponsorships Contracts Travel 70

Event Industry News

JULY 14, 2022

Revenues have more than doubled in the past six months and we’ve been hiring rapidly to keep up with demand for our industry-leading mobile event apps. Customers including Cisco, SAP and Adobe hosted large scale events this spring, as did South by Southwest (SXSW), the massive tech/music/film conference and festival.

Event Apps 70

Event Apps Sponsorships Contracts Travel 70

Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. The post Field Report: Steal-Worthy Activation Ideas from Vision Expo West 2023 appeared first on Event Marketer.

2023 90

2023 Trade Shows Fashion Insurance 90

EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 The funds are to be used to develop new features for its ‘Glisser Elements’ Software Development Kit (SDK) and to fuel further growth in the U.S. The acquisition brings new onsite hardware and software expertise in-house. Glisser Raises $4.9M

Event Tech 175

Event Tech Tech 2021 2022 175

Event Industry News

DECEMBER 3, 2019

Tarsus Connect has today announced the purchase of BizBash, the iconic trade media company for event and meeting planners, further expanding Connect’s market leading position. The acquisition of BizBash adds four premier events — including the BizBash Live in New York and L.A. Brand Events. Event Tech.

Site Selections 72

Site Selections Tech Sports Conference 72

Smart Meetings

JANUARY 25, 2022

Melis joined snöball event marketing, headquartered in Montreal, Quebec, as head of growth. Melis has previously been director of North American operations at key4events, a French hybrid event and digital tech company, vice president of business development at Showcare event services and more. Tony Melis.

Tourism 52

Tourism Hospitality 2004 Hotels 52

Event Marketer

MAY 10, 2021

Concept-store visitors can also scale a 32-foot-tall rock-climbing wall, take swings in a batting cage featuring HitTrax technology, hit balls in tech-simulated golf hitting bays and putting greens, and test out and repair gear within a designated service area. Featured Photo Credit: Dick’s Sporting Goods.

Retail 130

Retail Marketing Sports 2021 130

SmartMeetings

AUGUST 18, 2021

Back in February, Marriott announced that its Connect with Confidence program would integrate meeting space provider Convene, audiovisual experts from Encore, event technology company Cvent and the virtual meeting platforms of Hopin and MeetingPlay (which just raised $85 million to fuel what the company described as an aggressive growth phase).

Meetings 108

Meetings Technology Management Speakers 108

Event Marketer

JANUARY 3, 2023

The evidence that audiences are more judicious than ever about which events they’re willing to commit their time to in a post-pandemic world is overwhelming. Because as Intel’s events program manager, Victor Torregroza, puts it, “If you’re going to leave your house, your family, your kids, your job, it’s got to check all the boxes.”.

Hospitality 77

Hospitality 2022 Trade Shows Tech 77

Eventbase

JULY 13, 2022

Revenues have more than doubled in the past six months and we’ve been hiring rapidly to keep up with demand for our industry-leading mobile event apps. Customers including Cisco, SAP and Adobe hosted large scale events this spring, as did South by Southwest (SXSW), the massive tech/music/film conference and festival.

Event Apps 52

Event Apps Sponsorships Contracts Travel 52

Event Leadership Institute

FEBRUARY 28, 2018

Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA. Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA.

2018 40

2018 Hospitality Hotels Event Management 40

Event Marketer

NOVEMBER 22, 2022

SCOPE just keeps growing into this world’s fair scenario of all these different creative industries that have aligned with this tech-forward push,” Hubshman says. The post Get a Sneak Peek of Installations and Activations Coming to the 2022 SCOPE Art Show appeared first on Event Marketer. And there’s a lot on going on.

2022 82

2022 Sponsorships Fashion 2021 82

Event Leadership Institute

APRIL 2, 2018

Food Festival Event Planner | Hazon | Bloomfield, MI. Event Manager | Quicken Loans | Detroit, MI. Event Marketing Coordinator | Viking Services | Grand Rapids, MI. Events Manager | Minneapolis Heart Institute Foundation | Minneapolis, MN. Event Solutions Designer | CWT Meetings & Events | Minneapolis, MN.

2018 40

2018 Event Management Events Event Design 40