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40 Social Media Influencers Every Hospitality Professional Should Follow

Social Tables

Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. These 40, follow-worthy social media influencers are highly engaged, limitless resources that are quick to share helpful content to help you succeed and grow your business. TahiraCreates.

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How To Build an Association Marketing Strategy: 8 Steps, Channels & Tools

Eventmobi

Read on to learn about: The type of marketing your association should do The 8 steps you can take to build an actionable strategy How to use digital & community marketing to market your membership program How to use event marketing for your association And several association marketing tools to add to your arsenal!

Marketing 195
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Event Heroes: How One Tech Company Is Mastering Event Marketing

Bizzabo

At the time, it was an exclusive invite-only event directed at educating and delighting Brightcove customers. Since then, PLAY has become a powerful event brand that exemplifies how tech companies can leverage in-person experiences to achieve business goals and establish themselves as industry thought leaders.

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Guide: How to Plan a Successful Product Launch Event

Attendease

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Five New Event Planning Trends to Watch in 2019

Attendease

The Group explains, “Don’t overthink things – don’t overestimate what you need to offer to create a great event. If you can get the visitor experience just right – which doesn’t need to include flashy tech and an over-amped budget – and delight delegates at every turn, you’re sure to succeed.”.

2019 375
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A Giant Leap for Womankind: Morgan Stanley Unveils a Spacesuit for Women in Times Square

Event Marketer

Designed with a team of space experts, historians and engineers, the ensemble was unveiled at a “Creating Space” activation in New York City’s Times Square on Oct. Citizens Bank Interviews Thousands of New Yorkers to Build a ‘Living Portrait of NYC’.

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25 Innovative B2B Event Marketing Ideas

Bizzabo

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48