Case Study: Meeting Expectations Doubles Attendee Event App Adoption Year-Over-Year
Eventmobi
AUGUST 9, 2022
Their clientele includes organizations like the Atlanta Chapter of the Society of Human Resource Management (SHRM-Atlanta). Searching for the exact event name, “Spotlight on HR”, in the app store was more likely to return the right results than searching for “Atlanta Human Resources Conference 2015.” The Event Goal.
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