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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Despite the unique advantages of corporate events, marketing them can be challenging. Despite the unique advantages of corporate events, marketing them can be challenging. Fortunately, corporate event marketing doesn’t need to be daunting.

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Event Tech and the Life Cycle of Events

Planning Pod

When I set out to write this blog post on event tech, my mind was living in the “during” phase of the event life cycle. The right system can streamline execution and post-event evaluation processes, too. Digital event marketing. Event and venue management software. Client portals.

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Guest Blog: What is Event Tech?

Event Industry News

Event Marketing, with examples. Conclusion: Your Next Steps with Event Tech. Going omnichannel opened up new markets, made for greater customer engagement and tracking consumer behaviour allowed businesses to focus their marketing efforts and see bigger returns. Event marketing. Event Apps, with examples.

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Guest blog: 3 top event tech trends for 2020

Event Industry News

by Brecht Fourneau, senior director, EMEA & APAC Marketing, Aventri. These trends will pick up speed as new AI-driven technologies come to market in 2020. When planning teams opt in, AI can analyze how they use the event management system. You see, most event marketers record the number of attendees at their events.

2020 96
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How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Consumers, however, are inundated with online and digital marketing campaigns.

Marketing 226
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What are the new tech trends to look out for in 2019?

Event Industry News

There was a theory circulating a decade ago that the tech boom, affecting every aspect of our lives, would sound the death knell for events as we know them. 2019 promises to be no different so here are three of the best tech trends we’ll see gain traction next year. The post What are the new tech trends to look out for in 2019?

2019 253
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How Do Webinars Work? A Comprehensive Guide

Attendease

In this blog, we’ll explore the power of webinars and how you can incorporate them into your events strategy! Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Make sure your tech is on-point.

Tech 364