Eventmobi

JUNE 23, 2020

We asked Event Planners if they are planning to incorporate a hybrid strategy for events going forward, and if yes, to share their insights into how that will work. I have a few non-profit organizations using a hybrid strategy for their events in late September and early October of this year. Anthony Navarro, Liven It Up Events.

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Events Travel Trade Shows Food and Beverage 370

Eventscase Blog

AUGUST 10, 2023

In this blog we are going to explore the world of AI-generated content for event planning and coordination and discuss how it’s revolutionising the industry as well as content strategy. Content Strategy Planning an event can be a daunting task, requiring countless hours of research, coordination, and attention to detail.

Trade Shows 52

Trade Shows Event Planning Events Sustainability 52

Endless Events

JULY 6, 2018

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B Trade Shows.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

Attendease

FEBRUARY 7, 2022

It’s very likely that you have already experienced this marketing strategy in action. Experiential marketing — sometimes also referred to as “event marketing” — is a strategy that consists of direct, one-on-one engagement with the consumer in a branded offline or hybrid (offline and online) experience. Industry Trade Show.

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Trade Shows Social Media Automotive Fashion 363

e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Registration article (levels of access, VIP tickets). Virtual Trade Show Apps. Event Registration Automation. Participant information. Session enrolment.

Trade Shows 52

Trade Shows Social Media Marketing Event Apps 52

e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Registration article (levels of access, VIP tickets). The post 8 Must-Haves for a Virtual Trade Show Platform appeared first on e2m.live blog. Participant information.

Trade Shows 52

Trade Shows Social Media Marketing Technology 52

Eventscase Blog

NOVEMBER 13, 2023

Simply put, event strategy is a company’s ability to develop a purposeful and data-informed events programme across all in-person, virtual, and hybrid events. Event strategy is the roadmap to what a company hopes to achieve with their meetings and events and how one would go about achieving that success.

Trade Shows 52

Trade Shows Sponsorships Corporate Events Food and Beverage 52

Eventory

JUNE 26, 2018

Reading Time: 8 minutes There are plenty of reasons why you have considered presence of your company at a trade show. In order to gain this ability, it is worth familiarizing yourself with trade show tips for exhibitors presented In this article. TIP #10 Free stuff is always a must in a trade show booth.

Trade Shows 68

Trade Shows Social Media Marketing Technology 68

Attendease

JANUARY 30, 2024

Look no further than this article. The tips and strategies outlined below will help you captivate audiences, build rapport, qualify leads, and nurture relationships during and after events , whatever your function is.

Trade Shows 195

Trade Shows Events Contracts Corporate Events 195

SmartMeetings

JANUARY 29, 2018

Want to gain added exposure at a trade show? This strategy ensures that every attendee will have the opportunity to see the speaker in action. Ask the speaker to write an article that can be reprinted with your company logo and given away free at the booth. The speaker can be in the booth, autographing the article.

Trade Shows 59

Trade Shows Speakers Meetings Education 59

Event Marketer

JANUARY 22, 2024

Until then, we have curated a series of recent articles featuring industry experts weighing in on their event measurement and ROI philosophies, forecasts and approaches—and the impact they are making in their organizations. Read about a Fox event strategy focused on media impressions that ultimately impacted multiple verticals. •

2023 77

2023 Trade Shows 2024 Event Marketing 77

Eventscase Blog

FEBRUARY 22, 2023

Strategies from 10 years ago may no longer work since the digital landscape changes so much in short periods of time. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events. We shall see!

Marketing 59

Marketing Social Media 2027 2023 59

Event Marketer

JANUARY 15, 2024

media partner of the EMMC, Event Marketer will roll out new education, research and peer-to-peer initiatives for corporate event marketers working across business events, trade shows and consumer activations. As the official U.S.

Marketing 67

Marketing Event Marketing Trade Shows 2024 67

CadmiumCD

AUGUST 28, 2019

They need to be involved in your event marketing strategies. Let’s take a closer look at how your core event community can become your number one influencers and form the basis of some fresh and powerful event marketing strategies. Tamara McCleary, founder and CEO, Thulium ( Forbes article ). Think of all your speakers.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

MeetingsNet

DECEMBER 1, 2023

Here is some of what Chouinard writes in the article: “Obsession with the latest tech gadgets drives open-pit mining for precious minerals. Companies that participate in exhibitions and trade shows throughout the year would be wise to factor Chouinard’s thoughts into their booth-giveaway strategies.

Apparel 59

Apparel Trade Shows Government Tech 59

GEVME

NOVEMBER 25, 2021

This article will answer the top FAQs about virtual events—from why it is a must in this day and age, the virtual platforms to explore to the best practices that will make every virtual event a surefire hit. Read this article to get more sense on why it makes sense for you to host virtual events. What are the types of virtual events?

Social Media 284

Social Media Trade Shows Event Ideas Entertainment 284

Expo Pass

JANUARY 9, 2024

You’ll be familiar with some players, like Generative AI and virtual reality, but other strategies might be new. Imagine giving potential attendees a tour of the trade show floor and its most exciting additions. This new shopping method transforms digital marketing strategies. The result is increased conversions.

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2024 Event Marketing Marketing Social Media 136

Eventmobi

JULY 5, 2023

PR/media coverage Include sponsors in press releases, media interviews, and event-related articles. They could also have a dedicated section to show their products or services. Download the free Sponsorship Strategy Guide to learn how ! Start categorizing them into different sponsorship levels.

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Sponsorships Social Media Trade Shows Food and Beverage 195

Expo Pass

SEPTEMBER 27, 2021

To answer these questions, we did a little research, and put together our favorite pre-event marketing strategies for planning your 2021/2022 events. In the same Forbes article mentioned above, Cindy Lo says about emails, “You really just need to email your contacts over and over — it feels like spam but it works.

Event Marketing 122

Event Marketing Marketing Trade Shows Social Media 122

Eventscase Blog

JANUARY 17, 2024

However, through AI, it is possible to artificially collect demographic data, gain valuable insights about your target audience and customise marketing strategies according to current trends. CONTENT STRATEGY 4. Attracting audiences to an event is a considerable challenge for some organisers. INTRODUCTION 2. IA EVENTSCASE ASSISTANT 6.

Trade Shows 59

Trade Shows Technology Event Apps Management 59

Eventscase Blog

FEBRUARY 29, 2024

In this post, we will explore strategies and technological solutions on how to avoid ticket resale scams , thus ensuring the integrity and reputation of your events. Success Stories: Learning from the Best Looking at successful cases where strategies have been implemented to prevent ticket scalping and scams can offer valuable lessons.

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Trade Shows Technology Financial Events 100

Bizzabo

JUNE 2, 2021

We'll also show you how to use online event planning classes to your advantage at the end of the article. CTSM: Certified Trade Show Marketer. DES Certification provides effective instruction in strategies to maximize digital engagement practices, from the planning stage through to measuring results.

Event Planning 109

Event Planning Trade Shows Government Healthcare 109

SmartMeetings

MARCH 7, 2024

Picture wandering around a massive trade show. Read More : Why It’s Time to Get Serious About AI for Events This article appears in the March 2024 issue. How to warm up the networking reception Let’s face it—sometimes, networking sucks. You’ve talked to 10, 18, 34 different people. You can subscribe to the magazine here.

Trade Shows 52

Trade Shows 2024 Technology Meetings 52

StraussCA

AUGUST 17, 2023

This article explores why integrating interactive posts and reels into an association’s content strategy can foster deeper connections and engagement with your audience. Reels can convey quick tutorials, industry insights, and behind-the-scenes glimpses of events and conferences or trade shows effectively.

Social Media 52

Social Media Trade Shows Conference Management 52

Smart Meetings

MARCH 2, 2022

Editor’s Note : This opinion piece is a version of an article first posted on LinkedIn. As part of this forward thinking, it just made sense to revisit the insights that informed our earlier strategies, so I dug back into our trends analysis and related projections. Bob Priest-Heck, Freeman CEO.

2025 98

2025 Trade Shows 2016 Contracts 98

Attendease

MAY 1, 2019

As Shawna McKinley notes in an article for the Event Manager Blog , “Even with a good composting and recycling program at the venue, a mid-sized corporate trade show with around 5,000 attendees will still go through tons of waste.”. Image Source ). Image Source ). Planning a Green Event.

Sustainability 285

Sustainability Transportation Education Event Apps 285

Momencio

APRIL 2, 2023

However, simply hosting an event is not enough – you need to have a solid lead capture strategy in place to ensure that you are making the most of your event and generating as many leads as possible. In this article, we will discuss best practices for lead capture at events.

Consulting 52

Consulting Trade Shows Events Technology 52

PCMA Convene

MARCH 4, 2024

Potential event attendees still enjoy meeting in person, but they want to make sure they go to the events that are right for them, said Monique Ruff-Bell, TED’s chief program and strategy officer. People were still going to go because [they always went to certain shows and] love the connections [and] the experiences.

Entertainment 59

Entertainment Speakers Trade Shows 2022 59

Hubilo Blog

MARCH 7, 2020

Rachel in her wide career of journalism and events has mastered Trade Shows. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy. Kate runs “Patay Consulting” as Chief Strategy Officer. She also writes books, articles and she is a blogger and a video-podcaster.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Eventscase Blog

MAY 8, 2024

Read the full whitepaper by downloading it below: DOWNLOAD WHITEPAPER About Eventscase The Eventscase platform helps event organisers manage corporate events, conferences, and trade shows, whether large, small, in-person, hybrid, or virtual. No technical skill is required at all.

Technology 52

Technology Social Media Trade Shows Sustainability 52

Endless Events

AUGUST 14, 2020

So, rather than throw more information at you in this personalized section, I’d rather you have the choice of reading on in the articles below. We were so excited to write this article so we can show you what happens behind the scenes at one of these events! Latest shows and podcasts. It’s a lot. Now What? ??.

2021 118

2021 Trade Shows 2020 Sponsorships 118

SmartMeetings

OCTOBER 10, 2023

One recent law in California only alluded to the event industry as hiring DJs and photographers for parties, clearly not understanding the impact that this legislation also had on trade shows and conventions. This article appears in the September 2023 issue. When this happens in a marketplace, we are in a race to zero.

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Insurance Trade Shows Negotiating Banking 93

Eventscase Blog

FEBRUARY 8, 2024

This article provides a comprehensive guide on how to sell event tickets online, highlighting proven strategies, and the importance of choosing the right registration platform. Influencer Marketing Generating FOMO (fear of missing out) through influencer marketing can be an effective strategy to increase ticket sales.

Social Media 52

Social Media Advertising B2C Sustainability 52

ePly

JANUARY 27, 2024

Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit. Focus on relevant keywords, meta tags, and backlinking strategies to enhance your event’s online presence.

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Hubilo Blog

FEBRUARY 5, 2019

Witnessing the ongoing trends, there are ample articles on what to look forward in 2019? An article centered on how to involve and include students in the events. Planning full-proof student strategy, how to measure student conversion, track ROI, engagement and so on, To know the detailed plan, read here. Velvet Chainsaw –.

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B2C Trade Shows 2019 B2B 61

Eventscase Blog

OCTOBER 24, 2023

Attending trade shows, and finding networking opportunities, assures that you don’t miss out on trends and possible big business opportunities. And to make sure you can do this it’s important to attend conferences and trade shows. No technical skill is required at all.

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Corporate Events Trade Shows Event Management Event Planning 97